We value the power and effectiveness of face-to-face interviews, focus groups and target audience involvement in our review process. Our team will conduct on-site, individual and small group interviews with staff and stakeholders. Through a series of questions and exploration, interview comments will be recorded, summarized and presented in a final report with an analysis of similarities and common themes. It is important to engage a broad representation of all target audience groups. The consultant will work closely with staff to develop the interview schedule. This task will include an electronic survey to be emailed to staff and stakeholders.

This activity goes hand-in-hand with the on-site interviews. The ESC Region 12 communications team will conduct a thorough analysis of your communications and/or publications, website, social media efforts and other tools. The team will review message delivery, tone and presentation, as well as website appeal, functionality, navigation and design impact. The final report will include strategies and recommendations for enhancing materials, messaging and communication; specifically, how to make the best use of existing or new tools. Our design team will review website map navigation, user experience and design impact and, if necessary, make recommendations for enhancing the site based on stakeholder feedback.

Final report includes a summary of all data from the interviews and surveys, observations, recommendations and other material designed to help you reach your communication goals. In addition to the report, the consultant will prepare a PowerPoint presentation to share data, findings and recommendations that can be easily shared.